Innovate like you mean it
Following on from our Genuine Intelligence™ report earlier this year, looking at the future of human-machine collaboration, we’ve taken a deep dive into enterprise attitudes to innovation and AI with our latest research report – based on interviews with C-Suite executives across the US and UK.
The report looks at the race to implement Gen AI and whether enterprises will continue with a methodical, slow and steady approach to innovation, or whether they will instead turn to inspired genius for that innovative spark. It also looks at the need for an ethical approach to Gen AI, the importance of customer trust, and how employee engagement will be critical to the successful adoption of AI tools.
Key findings
87% are feeling under pressure to implement AI solutions
50% expect Gen AI to have a significant impact on their business in the next year
43% believe Gen AI is already critical to retaining their competitive advantage
53% are concerned by the accuracy and reliability of Gen AI outputs
58% are concerned by the potential impact of Gen AI on their ESG commitments
Research report
To discover what else executives think about Gen AI and using it to drive innovation across their business, download our free research report, ‘Innovate like you mean it’.
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