XML

XML stands for ’Extensible Markup Language’. It’s a system that uses tags to tell a computer what to do with the text. Unlike HTML, XML does not use predefined tags – instead tags are defined by the author for their specific needs.

XML content is distinct from how it is presented – meaning that information can be stored, searched for and shared in a standardized format across any system or platform.

XML contains machine-readable metadata, making it highly efficient for search engines and intelligent data mining.