Internet of Things

The Internet of Things (IoT) is a network that allows physical devices with sensors, actuators, and information processing capacity (smart devices) to exchange data and communicate. These devices can be a smart watch, a fitness band, a fridge, a toaster, a car, bluetooth beacons in shops, or even industrial devices – in which case, it is called the Industrial Internet of Things (IIoT). 

As an increasing number of people and organizations are incorporating IoT devices in their activities and product suites, there is also a growing need to harmonize content creation processes to create content that can be easily sent and processed by intelligent devices.

How does structured content help?

With the help of a structured content strategy, organizations can deploy content to IoT devices faster without needing to create new content or duplicate the existing one. Structured content can ensure that organizations are ready to deploy content to any existing or new communication channel that will enter the market. With the same content strategy, organizations can also enable dynamic data integration by pulling or pushing data from one device to another in the original form without any alterations.