Introducing HAI: Your fast track to global marketing success with professional translation and localization

Krissie Petfield 04 Jul 2024 3 mins
RWS HAI Translation
In today's fast-paced business landscape, small to medium-sized businesses (SMBs) are increasingly recognizing that effective communication across diverse markets and languages is key to unlocking growth potential. However, the complexities and nuances of professional translation and localization can present a significant challenge for marketers aiming to expand their brand's reach.
 
That's where HAI comes in. Our innovative Human-AI translation platform is revolutionizing how businesses approach localization, making global communication simpler, faster, and more effective.

What is HAI? Your AI-powered localization sidekick

HAI is more than a translation tool; it's a comprehensive, user-friendly platform designed to empower marketers like you to conquer the global stage. By seamlessly blending the efficiency of advanced AI technology with the nuanced expertise of professional linguists, HAI ensures your content not only speaks the right language but also resonates culturally with your target audience, wherever they are in the world.

The challenge: Expanding your marketing reach without breaking the bank

Traditional translation and localization processes often pose significant challenges for SMBs. High costs, lengthy turnaround times, and the risk of inaccurate translations can derail even the most ambitious global marketing plans. As a marketer, you're juggling multiple campaigns, tight deadlines, and limited budgets. You need a solution that's efficient, reliable, and doesn't sacrifice quality for speed.

HAI: The solution that makes your life easier

HAI is designed to alleviate the pain points marketers often face with localization. Here's how HAI can streamline your workflow and boost your global marketing efforts:
  • Fast, accurate translations on-demand: Say goodbye to waiting weeks for translations. HAI leverages AI to deliver quick and precise translations of your website, marketing materials, technical documents, and more. Launch campaigns faster and seize global opportunities as they arise.
  • Expert linguists for cultural nuance: Our network of professional translators ensures your brand message is not only accurate but also culturally relevant in every market. Build stronger connections with your global audience and avoid costly cultural missteps.
  • Cost-effective excellence: HAI's competitive pricing makes professional translation services accessible to businesses of all sizes. By combining AI efficiency with human oversight, you get leading quality without the premium price tag.
  • Real-time project management and transparency: Stay on top of your localization projects with HAI's live dashboard. Track progress, approve quotes, and monitor costs in real-time, all within a single, intuitive interface.

Understand your secret weapon for fast translations

  • How does HAI enhance the translation process? HAI combines AI's speed and accuracy with human expertise to ensure fast, reliable, and culturally relevant translations.
  • What are the cost benefits of using HAI? HAI significantly reduces translation costs by leveraging AI and streamlining the process. You get premium quality without the high price tag of traditional professional services.
  • How can HAI help marketers? HAI empowers marketers by providing a one-stop shop for localization needs. You can manage projects, track progress, and ensure brand consistency across markets with ease.
  • What types of content can HAI handle? HAI can handle a wide range of content types, from websites and marketing materials to technical documents and product descriptions.
  • Why choose HAI over other translation services? HAI stands out for its unique blend of AI efficiency, human expertise, user-friendly platform, and real-time project management capabilities.

HAI: Your partner in global marketing success

HAI is more than a translation platform; it's your strategic partner in achieving global marketing success. With HAI, you can confidently expand your reach, connect with new audiences, and drive growth in international markets, all while maintaining your brand's unique voice and identity.
 

Ready to start speaking global? 

Don't let language barriers hold back your global marketing. Contact one of our localization specialists today or upload your files for a quick translation with HAI. Let's unlock your global potential together!

Krissie Petfield
Author

Krissie Petfield

Head of Marketing for HAI
Krissie is the Head of Marketing for HAI, RWS's AI-powered online translation portal. A creative marketing leader, she's passionate about fostering meaningful connections with audiences. Krissie constantly strives to be at the forefront of marketing tactics, implementing innovative strategies to bring compelling narratives to life and drive user engagement.
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